4 Tips to Maintain Superior Quality in Your Growing Small Business

January 31st, 2019 | by Anica O

The fight and fire you feel when you first begin a business are necessary ingredients to ensure that your business survives and thrives in its early days. The unique control you have over every aspect of the business ensures that your business has a unique culture that is attractive to your target customers. Ultimately, this drive to succeed is what will help your business grow. When that growth occurs, however, it’s important to continue that quest for the same superior quality and unique culture that you had at the beginning. Here are three ways to do that.

Hire Right

One of the fastest ways to destroy a culture of quality is to hire employees who don’t care about quality. That’s why, for all the other steps you can take to protect your company’s culture, solid hiring practices may be the most important. If you hire the right people who are quick to catch the vision of your company, the corporate culture can actually be enhanced, rather than diluted, as new ideas and perspectives are brought to the table.

Work With Quality

Just as it’s best to work with software platforms that are task-specific, it’s important to find other businesses, services, and support teams that are familiar with your industry, as well. For example, if you’re in the electronics industry, it’s important to seek out business partners who live within that space, rather than settling for generic platforms, which can quickly dilute your message. Platform-specific services will better understand the industry you’re working within, allowing you to provide more targeted marketing and assistance to customers, as well as providing tips and tricks to help your business succeed.


While there are certain elements of your business that you won’t want to automate, there are others that, when automated, free up extra time to allow you to focus on the overall quality and culture of your business. Deploy technology to complete repetitive and menial tasks that simply waste time without providing any real benefit. To achieve the best results, it’s important to seek out software platforms that are specifically designed to complete the tasks you have in mind, though a good multi-tasking software can be a great place to begin. It’s also important to invest in software specific to your industry. For example, if you are in the construction and roofing industry, finding roofing contractor software could help you with your industry-specific tech issues. Keep your eye out for professionals and services that fit your business.

Practice Restraint

As you see your business begin to grow, it can be tempting to press down on the gas and push the engine to its limit. However, just as regular over-exertion will lead to premature wear and tear on an engine, growing your business too quickly will cause major problems for your business. To be sure, you don’t want to be overly cautious in a manner that will inhibit growth. At the same time, too much growth too quickly will almost certainly lead to a destruction of the company culture you’ve worked so hard to develop.

Be sure to expand and grow with a plan. Without a plan, everything you work for could take a turn for the worse. Make smart decisions, work hard, and see your business flourish.