Turning Your Craft Into An Online Business

December 17th, 2013 | by RS
Turning Your Craft Into An Online Business

Whilst many people enjoy indulging in crafts such as woodwork, leather craft, painting, jewelry making and other similar hobbies there are some that would not be comfortable selling their finished goods.

This is perfectly understandable, after all, we all have to start somewhere and some of you out there may not be confident that your complete items are of a great enough standard to be sold.

However, for those of you who would like to give this a try, it couldn’t be any simpler! Also, the profit you make from selling your products will give you enough money to continue funding your hobby and should it take off in a big way then your hobby could soon become your full time occupation!

Marketplaces to Sell your Goods

At first selecting a marketplace website best suited to your needs may prove to be a bit of an overwhelming experience. Choosing the correct site largely depends upon what kind of items you wish to sell and the audience you wish to appeal to.

Turning Your Craft Into An Online Business

You should do your research before hand and locate a marketplace site that looks to have a large quantity of items for sale similar to the goods that you have been producing. This will generally mean that this location is a recognised site for your target audience to visit.

If you are still stuck for ideas eBay is generally a good place to start.

Make your Listing Seem Appealing

By this point you will have created an account on your selected marketplace site and should be ready to publish your first listing.

There are three vital aspects that you must ensure you set up correctly when you create your listing in order to guarantee it’s success.

The first is to be certain you have a clear image of the item(s) you are trying to sell so any potential buyer can take a good close look at what they are looking to purchase. Secondly, you should ensure that you have a short, sharp but accurate description of your item in order to highlight it’s best features.

Lastly, create an eye catching title that is sure to draw your potential buyer to view your listing in the first place.

Don’t Stop there!

After setting up your eBay shop (or an account on another marketplace website) and posting your listings you need to promote what you are doing. Your products won’t sell themselves when you are yet to really establish your presence on these sites as an accomplished seller.

One of the best ways to create a buzz about your business and advertise your products is to create a Facebook or Twitter account. Promoting yourself on social networks is a great way to draw in new customers.

Another fantastic way to do this is to post links to your site and promotional material on Google+ communities. Many people will join these groups which are usually formed based around a topic of interest (for example, leathercraft) and all will be able to see the content you post.

Therefore, it is a great idea to find a Google+ community relevant to whatever you may be creating and join this particular community. You can attempt to attract some new customers by promoting what you do within one of these pages.

For more information on how to turn your start-up business into a success please visit expert business funders Merchant Money.